The Conversion/Usability Framework – uxdesign.cc

The Conversion/Usability Framework

TL;DR: Usability is related to customer satisfaction and loyalty and therefore has a direct impact on profit. Yet, bad usability is abundant, especially on E-commerce websites. The Conversion/Usability Framework introduces usability as an additional lever on top of “traditional” means to increase profits, which can and should also be applied beyond E-commerce.

Originally published on Twenty Oh Eight.

Author: Max. Speicher

Collect by: uxfree.com

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