Storyframing: What we want users to do –

By Steve McCarthy

In September 2016 I posted an article on a new method for defining user stories and journeys called Storyframing. More specifically it was a method for…

Designing a digital service or product around distinct user behaviour, helping to ensure user adoption and repeat use are front of mind from the outset of a project.

The process was born out of a frustration for not having a readily available framework that considered behaviour change or long term user engagement in detail.

Feedback from the UX community was positive and some of the readers suggested that I share more information on the Storyframing method…

Author: Steve McCarthy

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